Marketing & Campaigns
Support for domestic and international marketing campaigns
This strand of work delivers targeted marketing activity to help drive room occupancy at key times of year, positioning Manchester to domestic and international audiences and supporting demand when it matters most.
What we do
Key Successes
Marketing & Campaigns
National Spotlight
The Accommodation BID featured on BBC’s The One Show, highlighting how the City Visitor Charge supports major events, including the BRIT Awards, and clearly differentiating the BID model from proposed government visitor levies.
Marketing & Campaigns
Summer Campaign
Targeting audiences in the UK, Ireland, Spain and France, the 2025 Summer Campaign built on previous activity, working with Tripadvisor, Expedia and EDreams Odigeo to deliver a cumulative impact over the year, generating insights on audience engagement and behaviours across different seasons.
